Valve Won't "Be Gatekeepers" by Banning AI Games, As "AI Slop" Complaints Grow

Valve has a growing AI problem on its storefront, and it's not only that game developers are using AI, which is a point of contention for many gamers but not necessarily the biggest concern for developers. Instead, game developers are increasingly reporting that their games are being cloned by developers using AI to clone games from short demos or PR materials ahead of the original game's launch. There has also been an outcry over the number of low-effort AI-generated or AI-assisted games bringing down the overall quality of Steam Next Fest. As reported by Inven, during a recent panel at the Steam Indie Connect developer event, Valve's Tom Giardino and Marc Wilkinson addressed some of these concerns by developers.

Tom Giardino via InvenWe don't want to be gatekeepers telling developers which tools they should or shouldn't use...Rather than relying on a single mechanic that someone can easily copy, you need to keep growing your game by adding features, personality, and creativity that stem from your own perspective

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